How Business Is Affecting the Film Industry

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How Business Is Affecting the Film Industry

by Kevin Gardner

The film industry increased its tech and digital platforms before the most recent world events. They have been in the process of some significant changes and adaptations that are beginning to dominate the industry. 

There has been a growth in many current business trends resulting in the ongoing change within the movie industry. It has caused a chain reaction and has begun to prepare young filmmakers to be able to adapt and have high levels of creativity so they can sustain their careers within the movie enterprise. These business trends have had the most significant effect on the industry.

The Demand Has Increased

It should not be a shock to discover that today the demand for content has increased exponentially. With all the available streaming services where you can binge an entire television series in a couple of days, watching movies and television in the comfort of their home is becoming increasingly popular.

Now, many streaming services have released new movies on demand so people can pay to watch them in their homes. No need to travel to a nearby theater. This new development has opened many doors to those interested in the film business. It also means that current filmmakers must learn to balance their creativity with the current content demand. 

Developing Platforms Present New Opportunities

Gone are the days when you only had one major movie studio or television network. Now, countless streaming services allow you to watch all your favorite shows and movies in numerous ways. On the same note, content creators have been set free and now can create and distribute their personal work to be more accessible. 

These new developments, which have taken decades to form, have allowed platforms like TikTok to rise in popularity and continue to grow. Creators must be ready to accept this latest digital stage that will enable people to be authentic and creative. 

Multimedia Experiences are Becoming the Standard

In the past few years, audiences have been wanting to partake in multimedia experiences. An example of this is how successful the play Hamilton has done with its part musical, part hip-hop concert, and a part history lesson. Projects like these have been increasing rapidly during these past few years. 

This new trend is the reason that nowadays, people want more exciting in-person events that are also accessible in nearly every environment. Filmmakers are now collaborating across various platforms to make unique and exciting projects catering to the current need for a multimedia experience. 

There has also been an increase in demand for virtual or augmented reality. This technological trend is no longer sitting in the back, it is growing, and filmmakers are finding new and exciting ways to mix this immersive technology into a multimedia experience that people want. There are programs like Immersive Storytelling Residency that are helping this field to grow in the film industry. They are bringing together screenwriters and game developers to produce VR experiences that show the potential for storytelling.

Film Education is Moving With the Film Industry

Throughout all these areas of change and growth within the film industry, filmmakers are constantly searching for ways to enhance the industry. Especially when it comes to education. Keeping up with all these new trends and demands leads educators to mix up the education process for those looking to get into the world of film.

This will be done by exposing film students to as many elements as possible. They will ensure this is done, whether that be through studying various storytelling forms, geographic locations, growing technology, or concentrations. They will ensure these students are ready for the ever-growing film industry.